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Marketing Management (15th Edition) – Kotler/Keller – eBook

SKU: marketing-management-15th-edition-kotler-keller-ebook

Original price was: $91.20.Current price is: $16.00.

For undergraduate and graduate courses in marketing management.

eBook Details

  • Authors: Philip T. Kotler, Kevin Lane Keller
  • File Size: 54 MB
  • Format: PDF
  • Length: 832 pages
  • Publisher: Pearson; 15th Edition
  • Publication Date: January 6, 2015
  • Language: English
  • ASIN: B00SZECLUA
  • ISBN-10: 0133856461, 9789332557185, 0133856607
  • ISBN-13: 9780133856460, 9789332557185, 9780133856606

Newer edition available, see below

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Description

**Discover the Premier Resource for Today’s Aspiring Marketing Professionals!**

Unlock the future of marketing with the *Marketing Management, 15th Edition (PDF)*—the essential textbook meticulously crafted for college students aiming to excel in the fast-evolving world of marketing. This leading-edge resource is designed to equip students with the most up-to-date insights and methodologies in marketing theory and practice.

In an era where marketing strategies and consumer behaviors shift daily, possessing a comprehensive ebook that encapsulates the latest trends is crucial for securing a competitive advantage. The *Fifteenth Edition* of this revered textbook stands as the gold standard, representing the newest developments in marketing theory, practical applications, and strategic frameworks.

Integrated seamlessly with MyMarketingLab, this edition has been thoroughly updated to ensure that students receive the most relevant, insightful, and engaging learning experience possible. Packed with real-world examples and case studies, it not only deepens understanding but also prepares students to implement effective marketing strategies in diverse scenarios.

ISBN numbers for reference include 978-0133856606, 978-0133856460, and 978-9332557185, ensuring you can conveniently locate this essential resource.

For those interested in advancing their knowledge further, a newer edition is also available—check related books below.

*P.S. Feel free to reach out if you require the *Marketing Management, 15th Edition* Test Bank or additional instructor resources.*

**Important Note:** The product includes only the ebook *Marketing Management 15e* in PDF format. Please be aware that no access codes are provided.

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