Availability: In Stock

Marketing: The Core (5th Canadian Edition) – eBook

SKU: marketing-the-core-5th-canadian-edition-ebook

Original price was: $97.70.Current price is: $15.00.

eBook Details

  • Authors: William Rudelius, Roger Kerin, Steven Hartley, Arsenio Bonifacio, Carol Bureau
  • File Size: 88 MB
  • Format: PDF
  • Length: 449 Pages
  • Publisher: McGraw Hill Canada; 5th Edition Canadian
  • Publication Date: Jan. 31 2018
  • Language: English
  • ISBN-10: 1259269264
  • ISBN-13: 9781259269264
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Description

Kerin’s Marketing: The Core, 5th Canadian Edition (PDF) offers an innovative and engaging exploration of marketing tailored specifically for university students and educators. This comprehensive guide has been meticulously updated in the latest Fifth Canadian Edition, which expands upon the foundational strengths of prior editions while integrating contemporary elements that enhance interactivity and relatability.

Designed with Canadian learners in mind, Marketing: The Core 5E (Canadian) immerses students in the dynamic world of marketing as it is practiced today in Canada. It not only covers timeless marketing principles but also incorporates real-world examples and practical applications that resonate with the Canadian market landscape. This edition ensures that students are not only educated but also inspired as they dive into the complexities of marketing strategies, consumer behavior, and market research.

With a focus on ensuring relevance and applicability, this edition stands out as a vital resource. It is current, insightful, and essential for anyone aiming to excel in the field of marketing.

ISBN: 978-1259269264

All prices are listed in US dollars.

NOTE: This special offer includes only the ebook version of Marketing: The Core 5th Canadian Edition in PDF format. Please note that access codes are not part of this sale.

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