Professional Meeting Management: A Guide to Meetings, Conventions, and Events (6th Edition) – eBook

Description

Professional Meeting Management, 6^th Edition, (AZW3/PDF) is the latest update to the definitive textbook and essential reference for individuals in the meetings industry and all professionals pursuing education in this field. This edition marks a significant milestone as the initial textbook specifically crafted for students and industry practitioners, aligning perfectly with the newly established Certified Meeting Professional (CMP) International Standards. Recognized by the Convention Industry Council, this resource serves as a foundational reference for crafting exam items for the CMP Certification Examination.

Delve into a wealth of up-to-date insights that cover a broad spectrum of topics essential for successfully orchestrating meetings, conventions, and events. This comprehensive guide includes critical information on emerging trends, strategic approaches to meeting planning, budgeting and financial management, the impact of technology, effective marketing and promotional strategies, as well as the nuances of executing and wrapping up meetings. Furthermore, it sheds light on anticipated industry advances that are on the horizon.

This edition not only aims to equip you with practical skills but also ensures you stay ahead in a constantly evolving field, enhancing your ability to deliver exceptional results in your meeting planning endeavors.

978-1932841978

NOTE: This product includes only Professional Meeting Management: A Guide to Meetings, Conventions, and Events 6th Edition in the original AZW3 format. Should you require a converted PDF version, it can be provided upon request. Please note that no access codes are included.