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The Cultural Dimension of Global Business (8th Edition) – eBook

SKU: the-cultural-dimension-of-global-business-8th-edition-ebook

Original price was: $86.10.Current price is: $14.00.

eBook details

  • Authors: Gary P. Ferraro, Elizabeth K. Briody
  • File Size: 12 MB
  • Format: PDF
  • Length: 343 pages
  • Publisher: Routledge
  • Publication Date: March 27, 2017
  • Language: English
  • ASIN: B06XWG49ZW
  • ISBN-10: 1138632457, 1138202290
  • ISBN-13: 9781138632455, 9781138202290
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Description

Updated and enhanced, The Cultural Dimension of Global Business, 8th edition (PDF) serves as a crucial resource for anyone looking to comprehend the intricate relationship between global business practices and cultural dynamics. Authored by a team of seasoned experts in the field, this edition intricately explores how cultural anthropology’s principles can significantly influence international business operations. It addresses an array of challenges faced by individuals and organizations while navigating the complexities of diverse cultural landscapes.

This latest edition is packed with invaluable insights, equipped with engaging cross-cultural scenarios that allow students from business, management, and anthropology disciplines to delve deep into cultural variances. By examining a variety of intricate cultural dilemmas, readers can refine their critical thinking and problem-solving skills in the context of international business.

The fully revised 8th edition introduces a wealth of new features, including:

  • New case studies showcasing a variety of global examples, providing practical insights into real-world applications of cultural theories;
  • Access to additional resources through a companion website, featuring an updated Instructor’s Manual and fresh interactive quizzes tailored for college students, fostering a dynamic learning experience;
  • An expanded emphasis on organizational dynamics with two newly added chapters, enhancing readers’ understanding of both organizational culture and change management, along with strategies for effective customer engagement;

NOTE: This sale only includes the ebook The Cultural Dimension of Global Business, 8th edition in PDF format. No access codes are included.

Dive into this essential text to equip yourself with the knowledge and skills necessary to excel in today’s interconnected global marketplace. Whether you are a student, educator, or business professional, this edition is your gateway to understanding the cultural underpinnings that shape global business success.

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