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Corporate Communication (8th Edition) – PDF

SKU: corporate-communication-8th-edition-ebook

Original price was: $97.60.Current price is: $18.00.

eBook Details

  • Author: Paul A. Argenti
  • File Size: 6 MB
  • Format: PDF
  • Length: 285 Pages
  • Publisher: McGraw Hill; 8th edition
  • Publication Date: January 8, 2022
  • Language: ‎English
  • ISBN-10: 126433026X, 1265476462, 1265092257
  • ISBN-13: 9781264330263, 9781265476465, 9781265092252

ISE and US editions are the same

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Description

Corporate Communication 8th Edition (PDF) delves into the vital role of a well-structured corporate communication system, emphasizing its significance in today’s competitive business environment. This edition unveils various strategies and tools that organizations can leverage to maintain an edge over their rivals. Through engaging case studies and real-world examples, readers will gain insights into actual corporate scenarios, showcasing the effective communication methods employed by successful companies.

Each chapter not only presents theoretical foundations but also provides practical applications, allowing readers to engage in decision-making processes faced by managers in real-life situations. This interactive approach enhances the learning experience and prepares professionals to tackle a diverse array of communications challenges.

Whether you’re a seasoned executive or a budding professional in the field of corporate communications, this comprehensive guide is designed to equip you with the knowledge and skills necessary to thrive. You’ll explore a variety of scenarios, enabling you to apply these lessons in your own organizational context and drive impactful communication strategies.

This is a must-have resource for anyone aiming to understand the nuances of corporate communication and its application in real-world contexts.

**ISBNs:** 978-1264330263, 978-1265476465, 978-1265481827, 978-1265092252, 978-1265611934, 9781265092252, 978-1265627355, 978-1265633615, 9781265611939, 978-1266173097, 9781265481827, 978-1265627355, 978-1265633615, 978-1266173097

NOTE: This sale includes the eBook version of Corporate Communication, 8th Edition, in the original PDF format. It is important to note that the International and North American/USA editions are identical. Please be aware that no access codes are included with this purchase.

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